
Advisory Services

Laura O’Reilly
Founder
Focus: Vision & Strategy
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Former CEO & Founder of Wallplay, with a mission to repurpose vacant spaces for public good.
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Scaled Wallplay from 1 to 26 locations in NYC & doubled revenues three years in a row.
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Co-Created ON CANAL, the world’s first “district for new ideas”
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Co-wrote & published a COVID-19 Recovery tool kit with SideWalkLabs
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Curator, experiential marketing expert & thought leader
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Featured in Forbes, NYMag, TimeOutNY
Fun Facts: Lifelong New Yorker, all-city basketball player & mental health advocate

Wesley Clouden
Founding Partner
Focus: Technology & Content Strategy
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Former CEO & Founder of Wallplay, with a mission to repurpose vacant spaces for public good.
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Scaled Wallplay from 1 to 26 locations in NYC & doubled revenues three years in a row.
-
Co-Created ON CANAL, the world’s first “district for new ideas”
-
Co-wrote & published a COVID-19 Recovery tool kit with SideWalkLabs
-
Curator, experiential marketing expert & thought leader
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Featured in Forbes, NYMag, TimeOutNY
Fun Facts: Lifelong New Yorker, all-city basketball player & mental health advocate

Regina Harsanyi
Partner
Focus: Arts & Impact
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Former CEO & Founder of Wallplay, with a mission to repurpose vacant spaces for public good.
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Scaled Wallplay from 1 to 26 locations in NYC & doubled revenues three years in a row.
-
Co-Created ON CANAL, the world’s first “district for new ideas”
-
Co-wrote & published a COVID-19 Recovery tool kit with SideWalkLabs
-
Curator, experiential marketing expert & thought leader
-
Featured in Forbes, NYMag, TimeOutNY
Fun Facts: Lifelong New Yorker, all-city basketball player & mental health advocate

Mark Policarpio
Partner
Focus: Real Estate Development & Sustainable Design
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Former CEO & Founder of Wallplay, with a mission to repurpose vacant spaces for public good.
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Scaled Wallplay from 1 to 26 locations in NYC & doubled revenues three years in a row.
-
Co-Created ON CANAL, the world’s first “district for new ideas”
-
Co-wrote & published a COVID-19 Recovery tool kit with SideWalkLabs
-
Curator, experiential marketing expert & thought leader
-
Featured in Forbes, NYMag, TimeOutNY
Fun Facts: Lifelong New Yorker, all-city basketball player & mental health advocate

Joy Fan
Advisor
Focus: DTC Brands, Startup Design & Community Impact
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Former CEO & Founder of Wallplay, with a mission to repurpose vacant spaces for public good.
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Scaled Wallplay from 1 to 26 locations in NYC & doubled revenues three years in a row.
-
Co-Created ON CANAL, the world’s first “district for new ideas”
-
Co-wrote & published a COVID-19 Recovery tool kit with SideWalkLabs
-
Curator, experiential marketing expert & thought leader
-
Featured in Forbes, NYMag, TimeOutNY
Fun Facts: Lifelong New Yorker, all-city basketball player & mental health advocate

Alessandra DeBenedetti
Advisor
Focus: Marketing, Branding & Impact Design
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Former CEO & Founder of Wallplay, with a mission to repurpose vacant spaces for public good.
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Scaled Wallplay from 1 to 26 locations in NYC & doubled revenues three years in a row.
-
Co-Created ON CANAL, the world’s first “district for new ideas”
-
Co-wrote & published a COVID-19 Recovery tool kit with SideWalkLabs
-
Curator, experiential marketing expert & thought leader
-
Featured in Forbes, NYMag, TimeOutNY
Fun Facts: Lifelong New Yorker, all-city basketball player & mental health advocate

Pierre Rolin
Advisor
Focus: Impact Investments
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Former CEO & Founder of Wallplay, with a mission to repurpose vacant spaces for public good.
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Scaled Wallplay from 1 to 26 locations in NYC & doubled revenues three years in a row.
-
Co-Created ON CANAL, the world’s first “district for new ideas”
-
Co-wrote & published a COVID-19 Recovery tool kit with SideWalkLabs
-
Curator, experiential marketing expert & thought leader
-
Featured in Forbes, NYMag, TimeOutNY
Fun Facts: Lifelong New Yorker, all-city basketball player & mental health advocate

Matthew Namer
Advisor
Focus: Real Estate Development
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Former CEO & Founder of Wallplay, with a mission to repurpose vacant spaces for public good.
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Scaled Wallplay from 1 to 26 locations in NYC & doubled revenues three years in a row.
-
Co-Created ON CANAL, the world’s first “district for new ideas”
-
Co-wrote & published a COVID-19 Recovery tool kit with SideWalkLabs
-
Curator, experiential marketing expert & thought leader
-
Featured in Forbes, NYMag, TimeOutNY
Fun Facts: Lifelong New Yorker, all-city basketball player & mental health advocate

Matthew Namer
Advisor
Focus: Real Estate Development
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Former CEO & Founder of Wallplay, with a mission to repurpose vacant spaces for public good.
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Scaled Wallplay from 1 to 26 locations in NYC & doubled revenues three years in a row.
-
Co-Created ON CANAL, the world’s first “district for new ideas”
-
Co-wrote & published a COVID-19 Recovery tool kit with SideWalkLabs
-
Curator, experiential marketing expert & thought leader
-
Featured in Forbes, NYMag, TimeOutNY
Fun Facts: Lifelong New Yorker, all-city basketball player & mental health advocate