Sunny Motel

Advisory Services

Laura O’Reilly

Founder

Focus: Vision & Strategy

  • Former CEO & Founder of Wallplay, with a mission to repurpose vacant spaces for public good. 

  • Scaled Wallplay from 1 to 26 locations in NYC & doubled revenues three years in a row. 

  • Co-Created ON CANAL, the world’s first “district for new ideas” 

  • Co-wrote & published a COVID-19 Recovery tool kit with SideWalkLabs 

  • Curator, experiential marketing expert & thought leader 

  • Featured in Forbes, NYMag, TimeOutNY

Fun Facts: Lifelong New Yorker, all-city basketball player & mental health advocate

Wesley Clouden

Founding Partner

Focus: Technology & Content Strategy

  • Former CEO & Founder of Wallplay, with a mission to repurpose vacant spaces for public good. 

  • Scaled Wallplay from 1 to 26 locations in NYC & doubled revenues three years in a row. 

  • Co-Created ON CANAL, the world’s first “district for new ideas” 

  • Co-wrote & published a COVID-19 Recovery tool kit with SideWalkLabs 

  • Curator, experiential marketing expert & thought leader 

  • Featured in Forbes, NYMag, TimeOutNY

Fun Facts: Lifelong New Yorker, all-city basketball player & mental health advocate

Regina Harsanyi

Partner

Focus: Arts & Impact

  • Former CEO & Founder of Wallplay, with a mission to repurpose vacant spaces for public good. 

  • Scaled Wallplay from 1 to 26 locations in NYC & doubled revenues three years in a row. 

  • Co-Created ON CANAL, the world’s first “district for new ideas” 

  • Co-wrote & published a COVID-19 Recovery tool kit with SideWalkLabs 

  • Curator, experiential marketing expert & thought leader 

  • Featured in Forbes, NYMag, TimeOutNY

Fun Facts: Lifelong New Yorker, all-city basketball player & mental health advocate

Mark Policarpio

Partner

Focus: Real Estate Development & Sustainable Design

  • Former CEO & Founder of Wallplay, with a mission to repurpose vacant spaces for public good. 

  • Scaled Wallplay from 1 to 26 locations in NYC & doubled revenues three years in a row. 

  • Co-Created ON CANAL, the world’s first “district for new ideas” 

  • Co-wrote & published a COVID-19 Recovery tool kit with SideWalkLabs 

  • Curator, experiential marketing expert & thought leader 

  • Featured in Forbes, NYMag, TimeOutNY

Fun Facts: Lifelong New Yorker, all-city basketball player & mental health advocate

Joy Fan

Advisor

Focus: DTC Brands, Startup Design & Community Impact

  • Former CEO & Founder of Wallplay, with a mission to repurpose vacant spaces for public good. 

  • Scaled Wallplay from 1 to 26 locations in NYC & doubled revenues three years in a row. 

  • Co-Created ON CANAL, the world’s first “district for new ideas” 

  • Co-wrote & published a COVID-19 Recovery tool kit with SideWalkLabs 

  • Curator, experiential marketing expert & thought leader 

  • Featured in Forbes, NYMag, TimeOutNY

Fun Facts: Lifelong New Yorker, all-city basketball player & mental health advocate

Alessandra DeBenedetti

Advisor

Focus: Marketing, Branding & Impact Design

  • Former CEO & Founder of Wallplay, with a mission to repurpose vacant spaces for public good. 

  • Scaled Wallplay from 1 to 26 locations in NYC & doubled revenues three years in a row. 

  • Co-Created ON CANAL, the world’s first “district for new ideas” 

  • Co-wrote & published a COVID-19 Recovery tool kit with SideWalkLabs 

  • Curator, experiential marketing expert & thought leader 

  • Featured in Forbes, NYMag, TimeOutNY

Fun Facts: Lifelong New Yorker, all-city basketball player & mental health advocate

Pierre Rolin

Advisor

Focus: Impact Investments

  • Former CEO & Founder of Wallplay, with a mission to repurpose vacant spaces for public good. 

  • Scaled Wallplay from 1 to 26 locations in NYC & doubled revenues three years in a row. 

  • Co-Created ON CANAL, the world’s first “district for new ideas” 

  • Co-wrote & published a COVID-19 Recovery tool kit with SideWalkLabs 

  • Curator, experiential marketing expert & thought leader 

  • Featured in Forbes, NYMag, TimeOutNY

Fun Facts: Lifelong New Yorker, all-city basketball player & mental health advocate

Matthew Namer

Advisor

Focus: Real Estate Development

  • Former CEO & Founder of Wallplay, with a mission to repurpose vacant spaces for public good. 

  • Scaled Wallplay from 1 to 26 locations in NYC & doubled revenues three years in a row. 

  • Co-Created ON CANAL, the world’s first “district for new ideas” 

  • Co-wrote & published a COVID-19 Recovery tool kit with SideWalkLabs 

  • Curator, experiential marketing expert & thought leader 

  • Featured in Forbes, NYMag, TimeOutNY

Fun Facts: Lifelong New Yorker, all-city basketball player & mental health advocate

Matthew Namer

Advisor

Focus: Real Estate Development

  • Former CEO & Founder of Wallplay, with a mission to repurpose vacant spaces for public good. 

  • Scaled Wallplay from 1 to 26 locations in NYC & doubled revenues three years in a row. 

  • Co-Created ON CANAL, the world’s first “district for new ideas” 

  • Co-wrote & published a COVID-19 Recovery tool kit with SideWalkLabs 

  • Curator, experiential marketing expert & thought leader 

  • Featured in Forbes, NYMag, TimeOutNY

Fun Facts: Lifelong New Yorker, all-city basketball player & mental health advocate

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